How to Leverage on Newsletters to Build Credibility and Generate Leads for Your Speaking/ Training Business

c.j. is one of a few experts who can effectively marry real-world experience with management theories. He founded an eBusiness company in Singapore with minimal marketing budget and still managed to generate half-a-million dollars in sales revenue within 6 months of its launch, without spending a single cent on advertisements.

c.j. was Asia Marketing Manager for a Fortune 500 logistics company, as well as Corporate Training Manager for Ringier AG, Switzerland's largest media group, in China, where he was responsible for sales team development, and helped increase the percentage of new hires to close their first sales within 2 months by 30%, as well as increase overall sales targets by more than 50%.

At the same time, many Multi-Nationals such as L'Oreal (China), China Telecom, eBay (China), Ringier AG (China), Pan Pacific Hotel, Malaysia Airlines, InterContinental Hotel Group, Air Liquide, Baosteel, Ping'An Insurance, Axa Life，American Express, J&J Medical (China), Phillips Medical (China), Panduit Networks, Seagate, Ufida Software, Morningside Group (China), eGuide, USA Today, IMG (China) etc. have engaged c.j. to help them as well.

c.j. has written several articles for the members' magazines of Singapore Institute of Management, Marketing Institute of Singapore, as well as for the Straits Times. He also has published a book entitled The Complete eBusiness Guide for Non-Technical People. The book is available at bookstores and libraries in Singapore and Malaysia.